AdSense or NonSense

AdSense is a concept developed by Google Inc. by which revenue can be earned from a particular site or blog based on number of clicks or viewer's impression. A separate AdSense account is to be created and after Google approves that your site is worthy enough to place their advertisements, it will send you an e-mail and there after start publishing its ads in your site.

At its inception, this was lauded by many and Google Inc. Monetized many sites. Many started to abuse this project of AdSense by creating an "artificial click mechanism" of Google's ads and many started making money out of it. As a result of this, many of the Google's advertisers lost revenue and Google had to tighten its grip.

Google started to reject AdSense to those sites which were inactive or which had very less activities. Its team weeded out the artificial traffic creators and "artificial clicks" successfully but unfortunately, many innocent subscribers also lost their AdSense account in this process. Earning money via AdSense became very difficult.

With due respects to the AdSense team, they failed to appreciate a lacuna in this very concept of "click". Money can be earned by the users only when the viewers are going to "click" the ads presented in the site/blog. Unfortunately 99.9% of the readers are interested in the contents of the site and are not interested in "clicking" the advertisements. This led to forming an artificial viewers and "artificial clicking", and more sophisticated methods of earning money with dummy sites thereby many innocent users loosing their AdSense accounts just like a lamb in a flock.

At present if you want to earn through AdSense you should be a professional blogger with fair knowledge in Java and equipped with the techniques of catching viewership using AdWords or "attractive words" or "frequently searched word in Google." Many of those who had a bitter experience told me "BAd Words are better than AdWords for a site to get a decent traffic" and "Google's AdSense is a sheer Nonsense."